Anaheim, Calif. – February 8, 2023 – Targus®, the number one-selling laptop case brand in the U.S.*, and a leader in laptop cases and mobile computing accessories, announced that it is celebrating its 40th year in business since creating the first laptop bag in 1983.
“At Targus, we are proud of delivering 40 years of quality, purpose-driven solutions that mobile professionals around the world rely on to carry, connect, and protect their tech, so they can perform at their best,” says Andrew Corkill, Vice President, Global Marketing & eCommerce. “Our new Limited Edition 40th Anniversary Collection celebrates the original signature look of the early laptop bags that our company created back in the 80s while offering an eco-conscious design that is important to today’s consumers.”
The Limited Edition 40th Anniversary Collection includes a 15.6” Cypress™ Hero EcoSmart® Backpack and Cypress™ EcoSmart® Briefcase, eco-friendly laptop bags made from recycled water bottles.
With accents of ruby red, the case honors the original Targus bags, which donned the same red elements. A custom, reflective “40” logo is featured on the front panel and shoulder strap, and the interior features a special edition “Milestones of Targus” pattern. The bags also boast ergonomic shoulder straps, padded back paneling, soft-touch handles, and a sleek minimalist design for ease of use and maximum comfort while on the go.
Both cases will be available for sale exclusively online starting in early February 2023. The backpack retails for $99.99 and the laptop briefcase for $77.99.
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