Targus Celebrates 40 Years of Innovating Laptop Bags and Tech Accessories
Hyper
For business

Targus Celebrates 40 Years of Innovating Laptop Bags and Tech Accessories that Empower a Seamless and Connected Life

February 08, 23
Targus Celebrates 40 Years of Innovating Laptop Bags and Tech Accessories that Empower a Seamless and Connected Life

Anaheim, Calif. – February 8, 2023 – Targus®, the number one-selling laptop case brand in the U.S.*, and a leader in laptop cases and mobile computing accessories, announced that it is celebrating its 40th year in business since creating the first laptop bag in 1983. 

“At Targus, we are proud of delivering 40 years of quality, purpose-driven solutions that mobile professionals around the world rely on to carry, connect, and protect their tech, so they can perform at their best,” says Andrew Corkill, Vice President, Global Marketing & eCommerce. “Our new Limited Edition 40th Anniversary Collection celebrates the original signature look of the early laptop bags that our company created back in the 80s while offering an eco-conscious design that is important to today’s consumers.” 

The Limited Edition 40th Anniversary Collection includes a 15.6” Cypress™ Hero EcoSmart® Backpack and Cypress™ EcoSmart® Briefcase, eco-friendly laptop bags made from recycled water bottles.  

With accents of ruby red, the case honors the original Targus bags, which donned the same red elements. A custom, reflective “40” logo is featured on the front panel and shoulder strap, and the interior features a special edition “Milestones of Targus” pattern. The bags also boast ergonomic shoulder straps, padded back paneling, soft-touch handles, and a sleek minimalist design for ease of use and maximum comfort while on the go. 

 Both cases will be available for sale exclusively online starting in early February 2023. The backpack retails for $99.99 and the laptop briefcase for $77.99. 

### 

Media Contact

Rachel Neppes Contact
Rachel Neppes
Head of Public Relations
Phone: 714.575.7432

About Targus

We debuted the original laptop bag in 1983. Ever since, we’ve spent thousands of hours studying how people work. Focused on quality and expertly designed to meet the needs of the on-the-go professional, the Targus standard is a step above. And a step ahead. Our thoughtful solutions and high-quality products anticipate business needs and help their employees achieve more, faster.

Learn More

In the Press

Find out what we’ve been up to — from the launch of our latest carrying cases and tech accessories to research we’ve published. We’re breaking news on Targus happenings in the Press Room so that you’re in the know.

Visit the Press Room