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Targus Launches Premium Backpack with Superior Protection and Practical Versatility for Modern On-the-Go Executives

March 17, 25
Targus Launches Premium Backpack with Superior Protection and Practical Versatility for Modern On-the-Go Executives

ANAHEIM, CA – Mar. 17, 2025 – Targus®, the number one laptop bag brand in the US1 and a leader in laptop cases and mobile computing accessories, today announced the availability of its 15-16” HeritageLuxe Backpack designed for contemporary, on-the-go executives. This top-of-the-line backpack features innovative security and protection features, tech enhancements, and thoughtful embellishments to make busy professionals’ lives easier and more productive.

 

“Based on insights and experiences from C-level executives, we’ve incorporated the features and finishes they desire and need most – details that stand up to the daily rigors and the ever-changing needs of a busy leader,” says Andrew Corkill, Vice President, Global Marketing and eCommerce. “This premium backpack has everything modern executives need to carry, connect, and protect their technology and gear in style with convenience and peace-of-mind.”

 

This backpack’s hallmark engineering feature is a patent-pending SafeSling™ laptop protection system which activates upon impact to safeguard a laptop from high-impact drops up to 3.2 feet. This makes the backpack three times more protective than a standard backpack. It also features strategically positioned pockets and compartments to maximize storage, while tech enhancements and thoughtful embellishments enable peace of mind and seamless interactions for everyday travels.

A removable tech accessory pouch and multiple stash pockets also provide effortless tech management while an innovative FlexDivider can be used to separate and store delicate items like lunch or camera equipment and conveniently access them from the bottom of the bag. Additional key features are an RID-blocking stash pocket, a patented retractable USB-C connector for on-the-go charging, ergonomic shoulder straps and padded back panel, premium leather accents, and an interior made from EcoSmart® recycled materials, equivalent to 21 water bottles.

Available in black and navy blue, the HeritageLuxe Backpack can now be purchased for $284.99 SRP at Targus.com or participating retailers worldwide.

 

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About Targus

For more than 40 years, Targus has been helping people and businesses get the most out of their tech—keeping it safe, easy to use, and enabling efficiency. Our mission is simple, yet powerful: To carry, protect, and connect your tech everywhere. We aim to make life with technology better, not harder.

At Targus, we don’t just sell tech accessories — we empower you to do your best, wherever life takes you. So, whether you're working from home, commuting across the city, or jetting off somewhere exciting, our solutions work seamlessly with your devices, unlocking possibilities, simplifying tasks, helping you work smarter, travel lighter, and get more done —today, tomorrow, and for years to come.

A global leader in docking, Targus has deployed more than 3 million universal docking stations around the world in more than 12,000 organizations – with more than 90% of Fortune 1000 companies using Targus products and maintains the number one spot in US B2B Universal Docks (3rd party only)2.


Headquartered in Anaheim, California, Targus has global operations in more than 24 offices and distribution in more than 100 countries. Discover Targus at Targus.com and on our blog, and connect with us on social media: PodcastLinkedInTwitter/XFacebookInstagramTikTok, and YouTube.

 

1Source: Circana, US/Canada Retail and US B2B Reseller in Unit Sales, ending June 2024 (Laptop Bag case type = Briefcase, Sleeve, Attache, Slipcase, Messenger Bag)

 

2Source: Circana, US B2B Reseller, Docking Stations Unit Sales, ending June 2024

 

Targus, EcoSmart, HeritageLuxe, and SafeSling are trademarks or registered trademarks of Targus International LLC in the US and in certain other countries. All other trademarks and registered trademarks are the properties of their respective owners.

 

Patents: https://targus.com/patents

Media Contact

Rachel Neppes Contact
Rachel Neppes
Head of Public Relations
Phone: 714.575.7432

About Targus

We debuted the original laptop bag in 1983. Ever since, we’ve spent thousands of hours studying how people work. Focused on quality and expertly designed to meet the needs of the on-the-go professional, the Targus standard is a step above. And a step ahead. Our thoughtful solutions and high-quality products anticipate business needs and help their employees achieve more, faster.

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